Lawmakers Shy Away from Online Ad Regulation
June 27, 2008
After a handful of hearings, the US House Small Business Committee decided not to regulate online advertising, preferring to let market forces play out, reports ClickZ.
The committee listened to a…
Forget Ringtones, Games — Consumers Want Practical Mobile Internet
June 27, 2008
Rather than entertainment and ringtones on mobile phones, US and UK consumers want practical mobile web activities — like phone-optimized banking and travel planning, according to a survey from…
Bezos, Spark Put Twitter Back in the Black … for Now, Anyway
June 27, 2008
Amazon founder Jeff Bezos paired with Spark Capital to inject funds into Twitter, whose downtime increases as membership expands, reports BusinessWeek.
Twitter enables users to publish “microblogs”…
Cartier Mounts MySpace to Address New Generation of ‘Digital Adepts’
June 27, 2008
Luxury jewelry retailer Cartier is using MySpace to showcase its latest collection, “Love by Cartier”.
The site features love-centric, exclusive music from artists like Lou Reed and Marion Cotillard,…
Virtual Salesgirls Convince Waffling Consumers to Make a Deal
June 27, 2008
For e-tailers that suffer from shopping cart abandonment — or consumers that spend too much time contemplating a purchase — a virtual salesgirl with a perky name and a handy discount might just close…
Mobile Photos, SMS Used to Customize Nike Footwear
June 27, 2008
Nike has launched NIKE PHOTOiD, which enables European users to make customized shoes out of mobile photos.
“Street Canvas,” an AKQA ad promoting the campaign, depicts a user shooting graffiti,…
Blyk to Expand to Germany, Belgium, Spain, Netherlands
June 27, 2008
Blyk, a mobile phone company that gives users minutes in exchange for ad participation, announced plans to expand to the Netherlands, Germany, Belgium and Spain before 2010.
The company provides…
