Web, Print, Integrated Newspaper Audience Ratings Issued
February 14, 2008
The Rochester Democrat & Chronicle, and Washingtonpost.com, have the highest adult penetration in their local markets among printed newspapers and newspaper websites, according to (pdf) a new…
Web, Print, Integrated Newspaper Audience Ratings Issued
February 14, 2008
The Rochester Democrat & Chronicle, and Washingtonpost.com, have the highest adult penetration in their local markets among printed newspapers and newspaper websites, according to (pdf) a new…
Revenue Science Shepherds Behavioral Advertising; Tacoda Strays
February 14, 2008
An initiative by Revenue Science to standardize elements of behavioral ad targeting was met with mixed feelings.
Revenue Science kicked off the program by sponsoring a coalition of industry players…
Revenue Science Shepherds Behavioral Advertising; Tacoda Strays
February 14, 2008
An initiative by Revenue Science to standardize elements of behavioral ad targeting was met with mixed feelings.
Revenue Science kicked off the program by sponsoring a coalition of industry players…
70% of UK Shoppers Want Online Reviews, Ratings
February 14, 2008
A study released by Jupiter Research and Bazaarvoice found 70 percent of UK consumers consider ratings and reviews the most helpful web feature when researching an online or offline purchase.
The…
70% of UK Shoppers Want Online Reviews, Ratings
February 14, 2008
A study released by Jupiter Research and Bazaarvoice found 70 percent of UK consumers consider ratings and reviews the most helpful web feature when researching an online or offline purchase.
The…
Maven Buy Strengthens Yahoo’s Video Ad Cache
February 14, 2008
Yahoo has confirmed its purchase of Maven Networks, a video marketplace, reports The Associated Press.
Maven helps TV networks and movie studios find websites to distribute their videos. It also…
